Maitri Gohil
Hi, I'm Maitri, a Computer Science graduate. I'm interested in the organizational and individual-level implications of AI adoption: how firms restructure roles and workflows around generative AI, how employees adapt (or resist) these shifts, and what new forms of human-AI collaboration emerge as a result.
I currently work as a Research Assistant at the Indian Institute of Management Ahmedabad (IIMA), and previously spent a summer as a research intern at the Indian Institute of Management Indore (IIMI). My research has been presented at the India Strategy Conference (ISC) and the IMC-IRC Conference at IIFT Delhi, with an abstract accepted for the INFORMS Annual Meeting in Atlanta, 2025. I was awarded the AOM STR Fellowship at the ISC conference by the Strategic Management (STR) Division of the Academy of Management (AOM).
Achievements
AOM STR Fellowship
Fellowship awarded by the Strategic Management (STR) Division of the Academy of Management (AOM)
Received the AOM STR Fellowship award for research on tacit knowledge and artificial intelligence, presented at ISC 2025 (India Strategy Conference, ISB); includes travel support and a registration waiver for the AOM 2026 Conference.
Work
Research Assistant
IIM Ahmedabad | ADCLOD Centre | Prof. Neharika Vohra
Currently involved in two parallel streams of work at ADCLOD.
Project 1: Organisational Transformation in the Generative AI Era
- This research examines how organisations transform as generative AI becomes embedded in organizations. It explores how AI adoption reshapes organizational practices and routines, leadership, knowledge management, and the evolving relationship between humans and AI at work.
Project 2: Social Impact Leadership & Entrepreneurship
- This project documents and examines the journeys of social sector entrepreneurs who have built and led institutions addressing some of India's most pressing social and economic challenges. Through in-depth conversations with founders and practitioners, the project explores how social enterprises emerge, evolve, and scale, with particular attention to the complexities of leadership, institution-building, strategic decision-making, and creating sustained social impact.
- I built and designed adclodsocialimpact.com for distribution of the podcast
Research Intern
Indian Institute of Management Indore
I worked with Prof. Swapnil Garg on research examining the epistemological limits of artificial intelligence through Michael Polanyi's theory of tacit knowledge.
- Conducted qualitative interpretive analysis to explore the conceptual boundaries between human knowledge and artificial intelligence
- Developed a structured coding framework using NVivo and Gioia methodology, identifying 40+ conceptual constructs related to tacit knowing and AI
Research Intern
IFSC Department @ GIFT City Headquarters
I conducted research on the FinTech ecosystem within India's International Financial Services Centre, studying more than 50 organisations and engaging with stakeholders across the financial services ecosystem.
- Conducted primary research and interviews with stakeholders from organisations including PwC, EY, Bank of America, and several FinTech companies
- Collaborated with the technology team to develop a Visitor Management System for the SEZ, contributing to a reduction of over 60% in average visitor wait times
Incubation Support
KIIF (Karnavati Innovation and Incubation Foundation)
I worked with early-stage startups, supporting entrepreneurial initiatives and startup development.
- Contributed to the preparation of 10+ investor pitch decks and supported documentation and coordination for early-stage startups
- Contributed to creative strategies for workshops, seminars, and other entrepreneurial initiatives across the centre
Education
| Course | College/University | Year | CGPA/% |
|---|---|---|---|
| Class X | Naimisharanya School, Bhavnagar | 2019–2020 | 93.20% |
| Class XII | Naimisharanya School, Bhavnagar | 2021–2022 | 94.00% |
| B.Tech CSE | Karnavati University, Gandhinagar | 2021–2025 | 72.34% |
Presentations
Organizational Transformation in the Generative AI Era: A Qualitative Multiple-Case Process Study
India Management Research Conference (IMRC) 2026, IIM Ahmedabad
Accepted for PresentationDoes AI Know? A Tacit Knowledge Perspective
India Strategy Conference (ISC) @ Indian School of Business (ISB), 2025
Presented original research examining AI's epistemological boundaries through Polanyi's framework of tacit knowing. The paper explores fundamental questions about machine cognition and the irreducible role of embodied, personal knowledge in human understanding.
PresentedAI in Education: A Tacit Knowledge Perspective
IMC-IRC @ IIFT Delhi, 2025
Explored the implications of AI integration in educational contexts, arguing that certain dimensions of learning, rooted in tacit knowledge, resist algorithmic capture. The presentation highlighted critical gaps in AI-mediated pedagogy.
PresentedA Tacit Knowledge Perspective on Nature and Boundaries of AI
INFORMS Annual Meeting, Atlanta, 2025
Earlier version of the tacit project exploring the philosophical foundations of AI limitations.
Abstract AcceptedSkills
Research Skills
Tech Stack
Books I Would Love to Talk About
The Almanac of Naval Ravikant
Ongoing
A guide to wealth and happiness compiled from Naval's wisdom on building wealth, happiness, and self-knowledge.
The Second Machine Age
Completed
Exploring how digital technologies are transforming work, progress, and prosperity in unprecedented ways.
Human + Machine: Reimagining Work in the Age of AI
Completed
Examining how AI is fundamentally reshaping business processes and the future of human-machine collaboration.
The Tacit Dimension
Completed
Polanyi's foundational work on tacit knowledge: the knowledge we can't articulate but forms the basis of human understanding.
Contact me
I'm always interested in discussing research collaborations, speaking opportunities, or innovative projects at the intersection of AI and management.